These are the pictures from 2006 SEMA Autoshow in which Michelin had reserved whole one end. The idea was to show the world that the world’s best car makers use Michelin. In deed Michelin is one of the greatest tyre manufacturer ever.
Michelin built such a magnificent stage in just a week before the start of SEMA. Bugatti, Caparo, Pagani, Porsche, McLaren, Koineggsegg, Saleen and Nissan provided one one car to put on the stage while Lamborghini refused to give their car otherwise Michelin would have completed the circle. The Lamborghini was supposed to be parked between the Porsche n silver convertible perpendicular to Bugatti Veyron.
Even when Michelin left Formula 1 in 2006 they were miles ahead of Bridgestone in tyre technology. One of the major reasons of Ferrari losing championships in 2005 & 2006 were Bridgstone tyre along with other issues like reliability of engines and gearbox.